Tucker Models, Gariane and Christina, are featured models for Spartina 449's 2012 Spring/Summer collection. Spartina 449, an upscale handbag/accessories retailer, currently has over 900 retail distribution outlets across the US. The photo shoot was held on Daufuskie Island, SC. You can look for Gariane and Christina in the Spartina 449 Spring/Summer catalogs, marketing, and point of purchase displays.  To see more, visit www.Spartina449.com.

 

Jaclyn and Christina recently booked a shoot for DK Style with photos by Michelle Boniface Photography. Danielle Keasling, creator of the makeover team DK Style, has been an award-winning hair stylist and makeup artist for over 13 years based in Hilton Head, South Carolina. DK Style is featured in CH2 Magazine and holds certifications from various prestigious hair companies including Great Lengths, Matrix, Pivot Point, Copolla, and Redken. 

Tucker Singers, Dana and Tara, were more than excited to learn their recent audition with Jeff Gordon, All Star Music Group, would have them face-to-face with industry pro, Bryan Todd. Following the November audition in Hilton Head with Tucker Model Talent, they received word that the studio time was being made for them in Los Angeles. The trip to LA affords Dana and Tara (shown right) recording time and artist development for such opportunities as Radio Disney's Next Big Thing, production deals, radio broadcast, and television. Bryan Todd is an multi-platinum record producer and songwriter, who is based in Beverly Hills, California. Todd has also been involved in writing/producing for many successful Artist's such as Jordin Sparks (19 Entertainment/Jive Records), Ashley Tisdale (Warner Bros. Records), Josh Kelley (DNK), Mitchel Musso (Walt Disney Records), Jordan Pruitt (Hollywood Records) and from the Pussycat Dolls Ashley Roberts. Todd has co-created and developed an act for Warner Bros Records called V Factory. Most recently Todd has written and produced "Breakthrough" for the Disney Original Movie Lemonade Mouth. We wish them both the best of luck as this development process continues.

Tucker Models, Nikki and Jaclyn will be modeling during the 2012 Charleston Fashion Week in March. Showcasing emerging designer and model talent across the East Coast, Charleston Fashion Week® has fast become one of the premier fashion weeks in North America founding in 2007. Held March 20-24th, 2012 under the tents in Marion Square in Charleston, SC, this five-night celebration will feature more than 30 runway shows, the Emerging Designer Competition: East, the Spring Bridal Show, and the Rock the Runway Model Competition. Named a Top 20 Event for March by the Southeast Tourism Society and accredited with launching the careers of numerous up-and-coming fashion designers, this true multimedia event presents high-end runway shows, interactive entertainment, chic after-parties, and press events.

Tucker Model, Christina, has just signed a modeling contract with APM Model Management, NYC. She is moving to New York this week to continue on her pathway to success. APM Model Management provides national and international magazines, photographers, catalogs, showrooms and advertising campaigns with fashion models of the highest caliber. "We are absolutely excited about this opportunity for Christina", says Jennifer Tucker, Co-Owner of Tucker MarCom. Shortly after meeting Christina last October, Tucker began testing her for placement into a larger market. Through Tucker, she auditioned for two television shows, a Tyler Perry Production and Army Wives. A few weeks later, she landed a photo shoot for DK Style followed by the Spring/Summer campaign for Spartina 449. "We saw something special in Christina and know she will be in good hands with APM", said Jennifer. "We wish her the best!" 

Tucker Actors, Andrea, Cheryl, John, and Michael, recently filmed "Patty Paper:  The Missing Dog Caper" in Savannah. Summertime is here, and ten-year-old Patty Parker is determined to enjoy every minute of it. To be able to afford her brand-new bicycle, she decides to take on a newspaper delivery route. That's where the real adventure begins. This direct to DVD Children's Movie is produced by Silver Line Productions and is scheduled for release early 2012.

 

 

 

Tucker MarCom recently completed an all new redesign of resort property maps for Island Links and Coral Resorts properties in Hilton Head Island, SC. These new 4-color, 3-dimensional maps provide accuracy and detail for its visiting vacation owners. They now include more visible addresses and resort landmarks. The map series, along with new check-in collateral, will roll out for the 2012 vacation season with REBA Management.

 

 

 

If you're like us, we always find it a little funny to see shops ready for Christmas before Thanksgiving. On the other hand, those active campaigns drive tons of business and can be a big indicator of sales to come. Aside from just the time commitment involved, marketing for the holidays can become stressful for small business. It is also difficult to know when to start these campaigns and to know whether or not your holiday campaign efforts really made a difference. Unfortunately, some companies decide pass on the holiday marketing festivities.

Not so fast... according to Media Post, in 2010 the top five days by sales conversion volume included Black Friday at 23% (the day after Thanksgiving), Nov. 28 and 30 at 17%, Dec. 6 at 17%, and Cyber Monday (the Monday after Thanksgiving) at 16%. The proof is here. Marketing during the holidays works! Furthermore, the holidays are on the minds of these buyers, and your company should capitalize on that by getting into the holiday spirit.

Marketing for a specific holiday is a fun experience. Many companies choose to recycle holiday commercials and materials each year to help make it even more worthwhile. The general rule of thumb is to start marketing for Thanksgiving just after Halloween (and Christmas just after Thanksgiving), but as the statistics show above, there is still plenty of time. Consider a few of the things you can try to help jump-start your holiday efforts:

• Greeting Cards – Send Thanksgiving themed greeting cards to your customers thanking them for being loyal. Consider giving out a coupon in the spirit of the holiday.

• Newsletters – The holidays are a great way to jump-start that newsletter you’ve always wanted to offer. Customers and clients will be more apt to join during the holidays in the hopes that your company will help them know what to buy their friends for the holidays!

• Thanksgiving Deals – If you offer a deal specifically around Thanksgiving, consumers will certainly pay attention. While Christmas promotions are common, Thanksgiving deals are still a hidden secret.

• Fall Occasions – Creating a fall event is a great way to get consumers interested in your company. Consider setting up a corn maze, fall festival, or pie eating contest to help draw in new customers. This may be a bit on the expensive side, but it should be a very positive way to get people noticing your business.

• Volunteer – Thanksgiving time offers many opportunities to get involved with other companies. This will help you not only network and spread the word about your company, but you’ll be doing something that really matters (ex: work at a food shelter, donate toys for children, etc.).

America’s next Music or TV Star may just be from the Lowcountry. Tucker MarCom's Model Talent Division is excited to have music and casting producers come to Hilton Head Island, SC. They will be in the Lowcountry holding appointment-only auditions for the next big star! Casting Producer, Kat Erangey, from hit TV shows such as America’s Got Talent and CMT’s Sweet Home Alabama is looking for new faces for upcoming projects, including variety talent of all ages. Jeff Gordon, All Star Music, will be auditioning singers (acting and dance skills a plus) for Disney productions. All Star Music currently works with performers such as Ashley Tisdale, Jordan Pruitt, Mitchel Musso, Jordin Sparks, Bigtime Rush, Honor Society, and Lemonade Mouth. Auditions will be held November 25, 2011 by appointment only on Hilton Head Island. Space is limited. Appointments will be scheduled on a first-come first-serve basis.  Participants under 18 years must be accompanied by a parent to audition. There are no fees or solicitations involved. To reserve a spot, please call Jennifer Tucker at Tucker MarCom, 843-681-7827.

 

Duluth Trading practices a radical form of marketing known as honesty. It designs and home-spins nearly all its own marketing. All the catalog copy -- a kind of ornery, no-nonsense guy-speak -- is written by DT's in-house team led by Al Shackelford, formerly of Land's End. The charming and often hilariously folksy illustrations are all by Minnesotan Rick Kollath, who is the only artist the company has ever used, reports the Los Angeles Times

Meet Duluth Trading, a cozy little direct-mail catalog operation based outside Madison, Wis., which is nowhere near Madison Avenue. Founded in 1989 by a couple of rough-handed tradesmen who invented the Bucket Boss (a kind of tool organizer), Duluth Trading is now nothing less than the J. Peterman for the working class. One recent signature product is the work pants with the extra large gusset in the crotch, sold as "Ballroom jeans." Real Nice.

The merchandise is aimed solely at working Joes and Janes: heavy-duty boots and insulated snowsuits, side-clip suspenders and jeans made from "fire-hose" cotton twill. The company's breakout product in 2002 was the Longtail T, which "solved the age-old, notorious and much feared problem known as Plumber's Butt," says the catalog. "Now thousands of guys who have to bend over when they work can stay in the good graces of their clients and fellow tradesmen. "The honesty and humor of this campaign makes us laugh, it's simplicity is smart.", says Mike Tucker, Tucker MarCom. "With a jeans category entitled 'Asset Management', it makes it near impossible not to respond to the ads. Regardless if you become a customer, one thing is for sure, you'll probably tell a friend. Duluth's master advertising team walks the creatively fine-line of marketing, practicality, and raw humor. And yes, we happen to like it!"